The iPhone 16 Pro Max is Apple’s latest flagship, pushing the boundaries of smartphone design, performance, and innovation. With a larger display, enhanced camera system, and the promise of Apple Intelligence, it aims to set a new standard for premium smartphones. After spending extensive time with the device, here’s a comprehensive, original review of the iPhone 16 Pro Max, covering its design, display, performance, camera, battery life, and software features.
Design: Premium, Polished, and Polarizing
The iPhone 16 Pro Max is a behemoth, boasting a 6.9-inch display—the largest ever on an iPhone. Crafted with a titanium alloy frame and second-generation Ceramic Shield glass, it feels both luxurious and durable. The Desert Titanium color, a bronze-gold hue, stands out as a fresh addition to the lineup, alongside Black, White, and Natural Titanium options. The phone’s contoured edges and slimmer bezels make it slightly more comfortable to hold than its predecessor, despite its increased size (3.1mm longer, 1mm wider, and 6g heavier than the iPhone 15 Pro Max).

However, its size is a double-edged sword. At 227 grams, it’s not pocket-friendly for everyone, often requiring two-handed operation or a phone grip to avoid strain. The addition of the Camera Control button—a new tactile feature—adds versatility but also contributes to a busier button layout, with five buttons compared to competitors like the Samsung Galaxy S25 Ultra’s minimalist two. For those who prefer sleek designs, this might feel like a step away from Apple’s signature simplicity.
Pros: Premium materials, stunning color options, durable build.
Cons: Large size may be cumbersome, button overload.
Display: A Visual Powerhouse
The 6.9-inch Super Retina XDR OLED display is a showstopper, with a resolution of 2868×1320 and 460ppi. It supports a 120Hz ProMotion refresh rate and Always-On Display technology, delivering buttery-smooth scrolling and vibrant visuals. With 1,000 nits typical brightness, 1,600 nits HDR, and a peak of 2,000 nits, it’s easily visible in direct sunlight. The new 1-nit minimum brightness is a thoughtful addition for low-light environments.
Compared to rivals like the Pixel 9 Pro XL (3,000 nits) or Galaxy S24 Ultra (2,600 nits), the iPhone’s display holds its own, especially for HDR content on platforms like Netflix. However, the lack of a 120Hz refresh rate on non-Pro iPhone 16 models feels like an artificial limitation to differentiate the Pro lineup.
Pros: Stunning clarity, smooth ProMotion, excellent brightness.
Cons: 120Hz exclusive to Pro models feels restrictive.
Performance: A18 Pro Muscle
Powered by the A18 Pro chip, the iPhone 16 Pro Max is a performance beast. Built on a 3nm process, it offers a 6-core CPU, 6-core GPU, and a 16-core Neural Engine, paired with 8GB of RAM across all iPhone 16 models—a first for Apple. Whether you’re multitasking, gaming, or editing 4K video, the device handles everything with ease. Benchmarks show it outpacing competitors like the Snapdragon 8 Gen 3 in the Galaxy S25 Ultra for most tasks, though the gap narrows in GPU-intensive scenarios.
The A18 Pro also enhances thermal management with graphene sheets replacing pads, keeping the device cool during heavy use. For accessibility, the chip ensures snappy VoiceOver responses and fast app loading, making it a boon for users relying on assistive features.
Pros: Blazing-fast performance, improved thermals, accessibility-friendly.
Cons: 8GB RAM may limit future-proofing for heavy AI tasks.
Camera: A Content Creator’s Dream
The iPhone 16 Pro Max’s camera system is a standout, with a 48MP Fusion main camera, a 48MP ultra-wide lens, and a 12MP 5x telephoto lens. The new 48MP ultra-wide sensor is a significant upgrade, capturing more detail in wide-angle shots and enabling macro photography with stunning clarity. The Camera Control button, while innovative, is a mixed bag—great for quick camera access but clunky for advanced controls like zooming or switching modes due to its gesture-based interface.
Video recording is where the iPhone shines. It supports 4K at 120fps with Dolby Vision, delivering cinematic quality with smooth slow-motion capabilities. Four upgraded microphones provide best-in-class audio recording, ideal for creators who rely on in-device audio. The revamped Photographic Styles allow real-time customization without permanent edits (when shooting in HEIC), though the interface can be unintuitive compared to Google’s simpler Pixel controls.
Some users report issues like lens switching delays or audio compression in early iOS versions, but these are likely software-related and fixable via updates.
Pros: Versatile camera system, exceptional video quality, upgraded ultra-wide.
Cons: Camera Control button is clunky, occasional software glitches.
Battery Life: A Marathon Runner
The iPhone 16 Pro Max boasts the longest battery life of any iPhone, lasting up to 55 hours of general use or 33 hours of video playback. In real-world tests, it consistently delivers 10+ hours of screen-on time, outlasting the iPhone 15 Pro Max and competitors like the Galaxy S24 Ultra. Charging is faster too, with 25W MagSafe and 15W Qi2 wireless charging, though a 30W USB-C charger (not included) is needed for the full 110-minute charge time.
However, some users note discrepancies between Apple’s claims and real-world performance, especially under heavy AI or camera use, suggesting optimization is still needed.
Pros: Exceptional battery life, fast charging options.
Cons: Heavy usage can drain faster than advertised.
Software: iOS 18 and Apple Intelligence
Running iOS 18, the iPhone 16 Pro Max offers a refined experience with customizable home screens, a redesigned Photos app, and new features like Tap to Cash and a dedicated Passwords app. However, Apple Intelligence—the marquee feature—is a work in progress. Available via iOS 18.1 beta, it includes Writing Tools for text enhancement, a smarter Siri with contextual understanding, and a Clean Up tool for photo editing. While these work well, they lag behind Google’s AI offerings on Pixel devices and lack native image generation or third-party LLM integration. Full features, like Visual Intelligence, are slated for 2025.
The Action Button, carried over from the iPhone 15 Pro, remains versatile, allowing users to assign tasks like launching the camera or activating shortcuts. However, the delayed rollout of Apple Intelligence has drawn criticism for making the phone feel incomplete at launch.
Pros: Polished iOS 18, versatile Action Button, promising AI features.
Cons: Apple Intelligence is incomplete, beta required for AI access.
Who Should Buy It?
The iPhone 16 Pro Max is ideal for content creators, power users, and Apple enthusiasts who want the best display, battery life, and camera system. At $1,199 for 256GB, it’s a premium investment, but trade-in deals can offset the cost. For those who don’t need the larger screen or advanced camera features, the standard iPhone 16 or 16 Plus offers similar performance at a lower price. If you’re upgrading from an iPhone 12 or 13 Pro Max, the leap is significant; from an iPhone 15 Pro Max, it’s more incremental.
Verdict
The iPhone 16 Pro Max is a technological titan, excelling in display quality, battery life, and video capabilities. Its camera system and A18 Pro chip make it a powerhouse for creators, while iOS 18 lays a solid foundation for future AI advancements. However, its size, button complexity, and unfinished Apple Intelligence features may deter some. For those who can handle its heft and price, it’s a near-perfect smartphone that continues to define Apple’s vision of excellence.
Rating: 4.5/5
Best For: Content creators, big-screen enthusiasts, and long-term Apple users.
Skip If: You prefer compact phones or already own an iPhone 15 Pro Max.